Real business benefits for all sector stakeholders 

GS1 New Zealand works with industry merchants, suppliers and key industry bodies such as the Building Industry Federation to support their industry specific needs.

GS1’s involvement in the hardware industry has focused on product identification and barcoding, barcode quality, sharing product rich data between trading partners and product photography services. The use of GS1 standards are widespread in the hardware sector and are required by most major merchants. The sector is represented on the GS1 New Zealand Board.

Hardware sector initiatives

Hardware sector leaders are aware of the business benefits to industry stakeholders in adopting GS1 standards. Industry wide use of standardised product identification, barcodes and the sharing of product information have improved industry efficiency and enhanced the customer experience. 


Barcode use is widespread in the industry among suppliers and with retailers requiring GS1 barcodes on products. The major sector merchants require GS1 barcode verification reports before products can be sold instore or on-line to ensure barcodes will scan first time, every time. Learn more about GS1 barcodes and verification reports.

National Product Catalogue 

The National Product Catalogue (NPC) is an online product catalogue service that enables suppliers to enter, validate, store, share and maintain product data in a single location. The NPC is being used in the hardware industry with PlaceMakers, Mico, ITM and Mitre 10. View more information about the National Product Catalogue.

Product Flow 

GS1’s Product Flow service makes the introduction of new products to market more streamlined. The service involves barcode verification, capturing and storing of product information in the NPC and product photography. Learn more about Product Flow.

Photography and digital assets

GS1 offers are full product photography service from basic to high quality photography for all promotion and advertising requirements. GS1’s Media Libraryis a state-of-the-art online service that stores, manages and shares digital assets with trading partners. Find out more.

Get started

Your first step to utilising GS1 services is to become a member of GS1 New Zealand. When you are a member you can learn about GS1 solutions through GS1 New Zealand training events.

If you are a supplier to Fletcher Distribution Ltd (PlaceMakers and Mico), Mitre 10 or ITM and are a member of GS1 New Zealand, find out more about GS1’s specialist service National Product Catalogue - online product catalogue. Talk to your trading partners to understand the benefits in using the NPC.

Case studies and resources

Hardware events

GS1 New Zealand and The New Zealand Building Industry Federation host joint sector. Check out the presentations from past events.


For more information about GS1 and the Hardware industry, please contact GS1 New Zealand via email [email protected] or phone 0800 10 23 56.