If you want to sell your products on global e-commerce sites or online marketplaces like Amazon, eBay, Mercado, Libre, Cdiscount, eMag or JD.com, you need a GTIN, a Global Trade Item Number (i.e, a barcode number).
A GTIN is a number that uniquely identifies your product as your own – it’s licensed to you for global use. It is the number you see under the barcode on product packaging and it’s the number you use to list products online.
With a GTIN from GS1 NZ, you can list your products quickly and accurately and avoid issues such as made-up numbers, duplicate numbers, or even product number hijacking.
A GTIN from GS1 ensures and protects your brand’s authenticity so it cannot be confused with similar or counterfeit items.