The GS1 Global Trade Item Number (GTIN, the ‘barcode number') and the global service ‘Verified by GS1' have become valued tools for China Customs, bringing benefits to all parties involved in the cross-border supply chain.
China has seen an exponential increase in cross-border trade, in sheer volume and in the variety of products entering their country. Unfortunately, import procedures requiring companies to manually enter product information multiple times were resulting in discrepancies, inaccuracies and wasted time.
China Customs now leverages the GS1 Global Trade Item Number and the global ‘Verified by GS1' registry service to expedite border declarations, minimise errors, improve compliance, watch for counterfeits and enhance a whole range of customs clearance processes. For example, many companies and brokers importing goods to China can now autopopulate product information in the ‘single window’ declaration system simply by entering the product’s GS1 GTIN.
The ’Verified by GS1' global service platform includes verified and trusted attributes for a product – attributes that form a ‘product passport’:
- Product identification
- Company name
- GTIN (e.g. 9504002100016)
- Brand name
- Product description
- Product image web link (a Universal Resource Locator or URL)
- Global Product Category
- Net content & unit of measure
- Country of sale