Be prepared - make sure your product data is visible globally
Ensure your product data is available globally to retailers, marketplace platforms and ultimately at borders through “Verified by GS1” global registry and GS1 “Product Passport”.
“Verified by GS1” is a new global registry platform that can hold enriched verified product data that will help border agencies using it to validate product data integrity. The platform now includes more than 240 million products involving 76 countries/regions (representing 96% of global GDP) and has over 14 million product queries every month.
Note: Product data refers to the owner (or licenser) of the product and 7 core product attributes: GTIN, brand name, description, a URL of a product image, its GS1 Global Product Category (GPC) code, the net content and unit of measure, and the country of sale.
Are your products in the global platform?