GS1 - the global language of business.

Identify - Capture - Share

GS1 NZ helps industries and organisations of all kinds to do business better – efficiently, safely, collaborating, one way around the world.

We are a global, not-for-profit organisation behind the most commonly recognised identification system in the world.

We help you IDENTIFY your products; enable you to CAPTURE information about them and SHARE this data with your trading partners. 

What we offer


GS1 is the only provider of authentic, globally - recognised barcodes.

To utilise GS1 NZ bar codes you need to be a GS1 NZ Member.


GS1net lets you set-up, maintain and share electronic product catalogues with your trading partners. Minimise manual processes when sending product information to your trading partners.


GS1 ProductRecallNZ the secure, fast, simple web-based service where registered companies can notify their retailers when a product needs to be recalled. ProductRecallNZ helps minimise stress and protects your brand.

Advisory Services

Our professional services team helps members get the best value from the GS1 System.
Contact GS1 to help tackle issues and improve your supply chain operations.

How we’re making a difference

Our members meet in a spirit of cooperation unseen anywhere else in the world. Read their stories or watch our video.

What’s happening?

  • DHB National Catalogue for Healthcare

    Suppliers to DHB's are being urged to provide GS1-standard data on their products to healthAlliance for inclusion in the DHB National Catalogue for purchasing as soon as possible. Read more

  • Government launches New Zealand Business Number

    On the 11thMarch, Economic Development Minister Steven Joyce and Commerce Minister Craig Foss formally launched the New Zealand Business Number (NZBN) at Xero in Wellington.

    Public submissions were open until 11 Apirl 2014, GS1 New Zealand sought GS1 member views and held discussion sessions in Auckland, Christchurch and Wellington. We thank members for attending these and with their views in mind we have now written a submission to the Government on behalf of GS1 NZ members.

    Find out more about our Submission, the NZBN and look up your NZBN, click here.

  • GS1 Celebrates 40 years of the Global Language of Business

    For 40 years, GS1 has been bringing industries together to revolutionise the way they do business. Read more.

What’s new?

  • CONNECT 2014: Trade Minister supports GS1

    Trade Minister Tim Groser gave strong endorsement to GS1 New Zealand's work in his wide-ranging address to CONNECT 2014 on 21 August. Read more

  • Wellington Office Changes Floor Level

    The GS1 NZ Wellington Office is now located on Level 2 (previously Level 4) of IPENZ House, 158 The Terrace. Please feel free to stop by for a visit. Read more

  • Register for our upcoming Seminars

    Registrations are now open for our upcoming seminars. Or take a weekly webinar. Our webinars are taken by one of our friendly staff members and are free for GS1 NZ members. Read more