SupplyIQ

SupplyIQ is a New Zealand-based foodservice insight consultancy focused on bringing clarity to a fragmented and opaque market. Built on over 35 years of experience across wholesale distribution, category management, and supplier engagement, SupplyIQ works with food manufacturers and suppliers to better understand how products actually perform in the foodservice channel — from distributor through to end user. Unlike retail FMCG, where structured data and syndicated insights are widely available, foodservice lacks a consistent view of product performance, demand signals, and end user behaviour. SupplyIQ exists to bridge that gap.