GS1 NZ x The Mānuka Collective

    The Mānuka Collective product packaging with QR code powered by GS1 and Digital Link, showing phone scanning the code

    Image supplied by K10X

    The Mānuka Collective, an award-winning producer of premium New Zealand honey, is opting to stay ahead of the transition to Next Generation Barcodes by implementing QR codes powered by GS1 for an upcoming product release.

    Read the article
    Sean Goodwin, Chief Executive of The Mānuka Collective
    "We're able to share our story and our commitment to transparency, provenance, and verified Mānuka honey authenticity directly from the pack."

    Sean Goodwin

    Chief Executive, The Mānuka Collective

    Want to get started with Next Generation Barcodes?

    Learn more