EPCglobal Public Policy

Addressing Privacy Concerns 

To allow the Electronic Product Code (EPC) to realise its potential for consumer, retailer and supplier benefits, it is important to address privacy concerns prompted by the current state of the technology while establishing principles for dealing with its evolution and implementation. Accordingly, the Sponsors of EPC have recommended the following guidelines for use by all companies engaged in the large-scale deployment of EPC. Because EPC is an emerging technology in an early development stage, usage guidelines supplementing or modifying those below will evolve while continuing to represent the fundamental commitments of industry to consumers.

These guidelines will be administered by EPCglobal. EPCglobal will monitor the proper use of these guidelines and be responsible for updating them as further developments occur in technology, new applications and enhanced benefits. These developments will provide even more choices to both consumers and companies on the use of EPC tags.

EPCglobal Inc works closely with its Board of Governors and the Public Policy Steering Committee, which provides independent expert guidance on many issues including the development of safeguards around the EPCglobal Network and the development of guiding principles around technology usage, such as Privacy Guidelines. EPCglobal Subscribers have an opportunity to get involved and benefit from interaction with both of these bodies.

Read more on EPCglobal Public Policy

Read more on the New Zealand Code of Practice for RFID in Retail