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GS1 DataBar (RSS)

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GS1 DataBar (RSS) bar codes can identify small items and carry more information than the current EAN/UPC bar code. They will enable GTIN identification for hard-to-mark products like fresh foods and can carry GS1 Application Identifiers such as serial numbers, lot numbers, and expiration dates, enabling product authentication and traceability, product quality and effectiveness, variable measure product identification, and couponing.

Key Concepts
  • GS1 DataBar (RSS) bar codes were endorsed and adopted by GS1 after a compelling business case review by a global task force comprising retailers, fast moving consumer goods manufacturers, pharmaceutical companies, GS1 Member Organizations (MOs), and trade associations.
  • They will be available in all trade item scanning systems beginning January 1, 2010.
  • These new bar codes will not necessarily replace EAN/UCC bar codes, as it will be left to the brand owner (the party responsible for specifying package design) to decide.
  • GS1 DataBar (RSS) and EPC make a new horizon of product information visible in the supply chain for increased collaboration between trading partners. GS1 DataBar (RSS) provides a good migration path to EPC in the near future. The two technologies complement each other.
Key Questions

GS1 DataBar (RSS) 2010 - Getting Started

The June 2006 launch of GS1 DataBar (RSS) BarCodes followed a compelling business case review by an industry task force comprising twenty-six companies, including retailers, fast moving consumer goods manufacturers, pharmaceutical companies, GS1 Member Organisations and trade associations.

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Starter kits

GS1 has produced Starter Kits to assist users of GS1 DataBar (RSS).  They provide practical advice to users and intending users to assist with equipment- buying decisions and with implementation.

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